With global readership in some 80 plus countries, IDN (International Dealer News) is the ONLY business professional trade journal designed specifically to report international motorcycle industry and company news for all of Europe's major and growing motorcycle markets.
Published six times a year and founded in 1997 by award-winning motorcycle industry Hall of Famer Robin Bradley, all IDN's dealer readership is in Europe, but additional readership includes motorcycle parts, accessory and apparel importers and distributors worldwide.
IDN provides its readers with a unique and internationally respected mix of independently sourced international statistical information, industry, vendor and product news, events coverage, manufacturer and brand profiles and technical features.
IDN enjoys a first-class reputation with its readers because it takes its subject matter as seriously as they do. Down the years, IDN has generated literally billions of euro, dollars, yen and pounds of business for its advertisers and readers.
Through the pages of IDN, advertisers can access higher motorcycle industry parts, accessory and apparel buying power and influence than that offered by any other motorcycle industry publication, of any kind, published by anyone, anywhere. Fact.